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Most people live in Australia’s (state) capital cities. Contrary to popular belief, the vast majority of Aussies are sophisticated city dwellers.
A huge proportion of today’s Australian population was born overseas – almost a third.
That’s how many Brits are currently resident there. There are around 600,000 from other European countries, too.
26 years of uninterrupted economic growth has created a comparatively high wealth population.
Plenty of excellent UK brands are already there and extremely popular with all Aussies.
These include household names as well as SMEs which have already identified opportunity in Australia.
This is just a brief summary of some of the ways we can help you.
We can research your competitors on the ground, be they consumer goods or service companies.
We can determine their brand direction, penetration and loyalty. We can determine their strengths and vulnerabilities.
We can tune your branding and associated collateral to maximise its appeal and separate it from competitors.
With our detailed knowledge of Australia’s demographic landscape, we know where the greatest density of customers for your brand will be.
We can pinpoint your audience and market to them in the areas where your brand is available, whether it’s a limited, test marketing exercise or a full blown onslaught.
This will save your company time and eliminate wasted £££s of marketing spend.
We know Australia’s media and marketing landscape: from the national dailies, to online and print mags, from free-to-air and subscription TV to favourite social media channels.
Using this knowledge, we can map the most effective and efficient marketing campaign for your product or service.
Phone 0203 195 3947
Or send us a message and we’ll get back to you.
Fizzbuzz Kemp House, 152 City Road, London EC1V 2NX
Fizzbuzz PO Box 287, (1909 Creek Rd), Cannon Hill, Brisbane, 4170